Let’s be real, Hold Me Closer kinda went nowhere due to the horrible music video

[Adriannn]

The music video is not horrible, it’s just not what we wanted. 

[kevin.]

missed opportunity 

[MissSpearsSaysSo]

1 hour ago, Style. In Moscow said:

omg happy birthday queen 💗

Omg, thank you 👹  

[blackingouthenegativity]

39 minutes ago, Eternalhouse said:

What's the deal with the longevity talk recently? Some music videos WITH Britney don't even have the success as HMC. And I personally think Britney not appearing was a in a way a good thing. For the first time she released something that wasn't about her looks (animations still portrayed her in cartoon form) it was more concentrated on the voices and it emphasized her artistic side. And the video may be a bit underwhelming to some, but I feel it's beautiful.

I love this take and agree. It's nice that it was just about the music. 

[nstink]

Or maybe cause the song isn't that good, oops

[Neydelinska Spearsi]

You have a right to be wrong.

 

Joel Corry remix vid smacks. Your taste is music is ****ty af. Log off.

 

 

[RadicalOptimism]

The song was a success idk what you are talking about. It spent months on the charts with little to no promotion, was included in the new NOW compilation, was just released as a song on Beatstar (popular mobile app) and is still playing on radios. What more do you want?

[LickMyCrack]

Lol the song was a HIT. It’s still slaying in some countries in Europe. Delete this mess

[thegrove]

I mean, yes the MV looked like something I wasn’t interested in so I never watched the entire thing, however it doesn’t take away the fact that it was a hit song. Britney has worked way harder for less success “chart wise” so she’s well earned some more chart accolades to add to her list. 

[bomboclatney]

In my opinion, I thought the Dua collaboration vid was creepy af.

I’m pleased they didn’t replicate that for Britney’s collaboration.

[Style.]

1 hour ago, CrazyButItFeelsAllright said:

The song was a success idk what you are talking about. It spent months on the charts with little to no promotion, was included in the new NOW compilation, was just released as a song on Beatstar (popular mobile app) and is still playing on radios. What more do you want?

People live under a rock. I’ve seen an exhaler claiming Super Freaky Girl is not a hit when the song spent 3 months on top 10 and 3 month top 40. 
 

[sochaotic]

I literally hear HMC all the time lol..  The song definitely has staying power. A bit of a sleeper hit yeah, but it's still a hit.. This day in age videos don't matter like they used to so that wouldn't have changed anything honestly.

[GirlOnTheMoon]

I think the video sucks but I disagree that HMC didn’t serve longevity when it stayed on the top longer than some of her own songs. I don’t think a different video would have make a difference. If anything, having a crappy video NOT affecting the staying power of the song speaks of how much the public still loves Britney. Also, not a lot of people care about music videos anymore, the only music videos I still watch are Taylor’s and that’s because she’s one of the only remaining artists that makes interesting music videos rather than just pretty visuals. 

[BritneyWiki]

I think they just should have done a nice lyric video since clearly Britney wouldn't be participating.

[Wendy Williams]

5 hours ago, Ace of Base said:

Sometimes I find myself thinking that Hold Me Closer would’ve had much better longevity if the music video had been different. The Dua collab got such a cool high quality animation which actually had replay value whereas the Hold Me Closer video was just some people doing weird dance moves and the scenery that made absolutely no sense. I still to this day think this is the worst video of Britney’s entire career. 

That song is good as "hello, I'm still there", but as single for example in mid-career is boring and basic

[Wendy Williams]

1 hour ago, GirlOnTheMoon said:

I think the video sucks but I disagree that HMC didn’t serve longevity when it stayed on the top longer than some of her own songs. I don’t think a different video would have make a difference. If anything, having a crappy video NOT affecting the staying power of the song speaks of how much the public still loves Britney. Also, not a lot of people care about music videos anymore, the only music videos I still watch are Taylor’s and that’s because she’s one of the only remaining artists that makes interesting music videos rather than just pretty visuals. 

Because it was a form of support for Britney. Otherwise it would flopped immediately hard.

[Freakshow__]

Are you serious? It's been very successful with multiple certifications, top 10 peaks in most of the biggest markets and still charting. 

[femmepop]

Not everything is about instant gratification ok 

[Slave4Godney350]

It was a hit though? Bye hater 

Edited February 14, 2023 by Slave4Godney350

[Frankie8]

I understand what you mean. On paper it sounds like a smash hit with its peak and 20 weeks on the Hot 100. But in reality for such a big hit as it's claimed by some, it's shocking that it's struggling to even hit 200 million streams. It just seemed like as time went along it was such a non-event.