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A 26 year video explores the dominance of Max Martin


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This goes into depth Max Martin 's career..

 

First major Billboard hot 100 hit , The top 15 hit by Ace of Base with Beautiful life, the other two singles he did on the Bridge with Denniz Pop, failed to see the same success as Beautiful life, but Ulf Ekberg put it down as simple

 

"R&B and hip hop were really beginning it's much stronger dominance in the Industry in the US, a very hard techno song like Beautiful life was gonna be more successful in the clubs than the radio in America"

This would explain How backstreet boys and Britney and even *NSYNC would be dance pop but very R&B ish to the point that the US would eat it up, in Europe the teen pop acts by local acts such as Steps and S Club 7 was deliberately aimed for British audiences who didn't care for hip hop or R&B, which at that time was unpopular in that industry, it's more popular now, but that's because the youth today grew up on r&B and hip hop, unlike the youth of the 90s in the UK which grew up on melodic pop..

 

But he changed his sound once the teen pop sound ended, embraced a very more rock pop sound as Kelly Clarkson and P!NK would be his two biggest successes in terms of production in the mid 00s and late 00s, even his reunion with Britney spears, in due to the controversy of the song title in If I seek Amy, failed to see the success he had with Katy Perry, P!NK and Kelly Clarkson..

 

In the 2010s thanks to Lady gaga, he went to a dance pop sound first half of the decade, Katy Perry, Britney spears, usher (with a song rejected by Britney herself with the iconic djs got is falling in love), and countless others gave him a reign, that ultimately reached its peak with 2014's 1989 by Taylor swift, which is perhaps the last time he was on top of the Pop Music industry, dangerous woman while loved by the general public, disowned by Ariana herself would probably be his last true success..

 

In 2017, he helped two projects that had polar opposite reception..

 

Witness by Katy Perry, unfortunately was his least successful project to date, But reputation by Taylor swift, was actually a commercial success. 

 

Unfortunately after two albums by Ariana grande, and in his 26th year of his career,  he really isnt as popular as he really was in the 00s and the 10s, but like artists, eventually a producer eventually while remaining iconic to contributions to music, becomes irrelevant when it comes to a new generation.

 

Max Martin at 50 is probably not gonna get the career highs again, when the hottest In demand producers are mostly under 25 such as Finneas and several others. 

 

But this is solid proof for almost 30 years Max Martin was a force to reckon with. 

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Thank yout for sharing. I wonder if he remembers all songs he has produced haha that is a loong list! I think he has a good career but it is good to leave place for other producers too. The thing that surprised me the most... Oops I did it again didn't do that well on the charts buuut it is an iconic song now.

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